Active adult community?

364-acre, 920-home adult community planned northeast of Atlanta

Morning Edition Editor- Atlanta Business Chronicle – Nov 3, 2015, 6:50am EST UPDATED: Nov 3, 2015, 9:20am EST

THINKSTOCK Construction Hard Hat FULLSIZEAtlanta-based PulteGroup Inc. (NYSE: PHM) wants to build a 364-acre, 920-home active adult community in Braselton, about an hour and a half northeast of Atlanta.

The proposed project is called Del Webb at Chateau Elan. PulteGroup owns developer Del Webb.

The company is asking Braselton to annex 56 acres in south Hall County for the project, according to The Gainesville Times. PulteGroup is also asking Braselton to annex 17 acres in Gwinnett County. Land in the two annexations would bump the 291 acres available in Braselton to the total 364 acres, the Gainesville paper adds. A public hearing is Thursday on the request to annex the 56 acres.


Note: So each homesite in this community will be about 1/3 of an acre – that’s real close neighbors! Incidentally, the phrase “active adult community” is marketing speak for communities either age-targeted or age-restricted to people aged 55 or older (sometimes 50 or older). Homes for active adults tend to be single family detached homes, and typically range from 1,500 to 2,000 square feet (190 m2), and lots tend to be less than a quarter of an acre, with a 1,250 – 1,750 sq ft residence., and an average home selling price nationwide of $175,000 in 2014.

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