Excerpts from Edward Bernays Book: Propaganda

“Propaganda is of no use to the politician unless he has something to say which the public, consciously or unconsciously, wants to hear”

“When an Imperial Wizard, sensing what is perhaps hunger for an ideal, offers a picture of a nation all Nordic and Nationalistic, the common man of the older American stock, feeling himself elbowed out of his rightful position and prosperity by the newer immigrant stocks, grasps the picture which fits in so neatly with his prejudices, and makes it his own.”

“Propaganda becomes vicious and reprehensive only when its authors consciously and deliberately disseminate what they know to be lies, or when they aim at effects which they know to be prejudicial to the common good.”

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